I developed the winning TV storyboard — ranked in the Top 5 concepts in the Kantar Nordic advertising awards — and created the key art design. I also produced print deliverables, pharmacy POS, and digital static templates for Sweden and Norway, adapting to local market needs.
Key Art – Mature Woman – Citrus
Key Art – Young Female – Raspberry
Key Art – Product Multipack
Digital Panel Layout – Male – Original Flavour
Pharmacy Wobbler
Pharmacy Shelf Strip
Website Skin Design
20" Storyboard Animatic
Storyboard concept and Animation art direction by Karl Edmonds.
Final TV advert was produced externally and differs from the award-winning storyboard concept ranked Top 5 by Kantar Nordic.
